Vouch
The Style Editor · Jiwoo · Seoul

Boon the Shop

Cheongdam · Luxury Concept · $$$$

Where old Gangnam money actually shops. The architecture alone is a lesson in restraint.

Seoul's grandest luxury concept store, a marble temple of couture and avant-garde designers in Cheongdam.

— Jiwoo, The Style Editor
The move — Jiwoo's insider tip for Boon the Shop — is in the app.
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