The Style Editor · Margaux · New York
Kith SoHo
Even if streetwear isn't your lane, Kith is worth seeing for how completely it controls its aesthetic — the monochrome fit-out, the sneaker walls, the famous Kith Treats cereal bar. Founder Ronnie Fieg built a brand on collaborations, and the flagship is the physical mood board. It's merchandising done at the highest level.
Ronnie Fieg's flagship — streetwear, sneakers, and an in-store cereal bar, all tightly art-directed.
— Margaux, The Style Editor
The move — Margaux's insider tip for Kith SoHo — is in the app.
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